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The media

Our talents are committed to passing on their knowledge and learning through our innovation media.

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Article
Strategy & Innovation
Impact Model: détecter la meilleure opportunité d'innovation

L'Impact Model vise à identifier systématiquement la meilleure opportunité avant de générer et d'optimiser l'idée pour concrétiser cette opportunité. Cet article propose d'explorer les principes fondamentaux de l'Impact Model et d'illustrer son fonctionnement à travers un exemple concret.

July 23, 2024
7
min.
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Article
Strategy & Innovation
How to test your market with quantitative research?

This article explores in detail how to conduct a quantitative study to assess the viability of your innovation project. You'll discover the different methods of data collection, the advantages of the quantitative approach, and concrete examples of strategies to adopt in B2B and B2C. Whether you're a start-up or a well-established company, these tips will help you secure your projects and maximize your chances of success.

July 8, 2024
5
min.
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Customer
Strategy & Innovation
First plant: everything you need to know about the call for projects

Find out all you need to know about this call for projects.

July 3, 2024
3
min.
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Article
Financing
Decoding: Young Innovative Breakthrough Company (JEIR)

We'll look in detail at how to check your company's eligibility for this status, the associated tax and social benefits, and how to obtain the status.

June 25, 2024
5
min.
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Financing
I-NOV competition: how to apply and win in 2024?

The I-NOV competition is financed by the France 2030 plan, which aims to stimulate innovation among French startups and SMEs. It's an opportunity for the French government to identify and Fund promising projects with the economic potential to compete for markets in the world's largest economies.

June 19, 2024
5
min.
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Customer
Financing
Deciphering the CIR rescript

This guide will explain what a CIR rescript is, its importance, and how companies can use it to optimize and secure their research tax credit.

June 18, 2024
5
min.
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Customer
Financing
Decoding: Young Innovative Growth Company (JEIC)

Find out more about the Jeune Entreprise Innovante de Croissance (JEIC) status, a scheme set up by the French government to support fast-growing companies that invest significantly in research and development (R&D). This article will guide you through the eligibility criteria, the tax and social benefits associated with this status, and the application process.

June 18, 2024
5
min.
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Strategy & Innovation
How do I fill in the value proposition canvas?

In this article, you'll discover how to use the "value proposition canvas" to understand your customer, define the value proposition map and check the match between your offer and your customers' expectations.

June 14, 2024
5
min.
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Article
Financing
The challenges of ecological transition for businesses

The ecological transition is no longer an option, but a necessity for modern businesses. Faced with growing environmental challenges and increasingly demanding societal expectations, companies must reinvent themselves to adopt more sustainable practices.

June 10, 2024
5
min.
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Resource
Strategy & Innovation
Vivatech 2024 white paper

We are delighted to present our new white paper: Vivatech, 2024 edition.

June 7, 2024
5
min.
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